On page optimization is first step of search engine optimization. If you have proper SEO optimized article, they you can go for on page optimization. If you are not optimizing your blog post properly, then you are wasting your efforts.
In this article, I will share you 6 Blog Post SEO techniques that I also follow to optimize my own contents, and if you follow these 6 simple tips, then you can rank your contents high in search engine.
Before going to apply these tips, you have to determine which keywords you are going to target. There are different methods to find keywords for your article. There are many keyword research tools, like Google Keyword Planner, Long Tail Pro, KeywordSpy, KeywordEye, SEMRush and many more. I love to use Google Keyword Planner and SEMRush. If you are a new blogger or even Pro blogger, then I’ll recommend you to use Google keyword Planner to find keywords.
Google Keyword Planner allow us to find keywords with monthly searches, completions of keywords like Low, Medium, High. More important things is, Google Keyword Planner is free to use, while other keyword research tools are paid.
Once you find your keyword, no it’s time to implement it into your articles. Here I’ll show you that how you are optimize your post for better search engine ranking.
If you really want to rank your article, then understand the importance of article title. If you have killer article Title, then you can increase your click through rate effectively. Your article title should be under 60 and above 40 characters. Another thing, you can target your main keyword in title, as close to the beginning as possible. One thing you should remember while targeting keyword in main title, it shouldn’t look un-natural, otherwise it can leave negative impact on your readers.
80% people not reading your whole article and reader don’t have unlimited time to read your complete article. So article heading tells what your content is about. Eye catching headings are good to describe your whole article and you can also target keyword in article heading to get SEO benefit. People doing mistakes here, they are trying to target main keyword in every heading, I think this is totally ridiculous and they are inviting Panda or penguin to hit them, nothing more than that.
3) Post Content
Main picture is here, your contact is king and king should be like King. People trying to cheat Google by doing these type of things, like keyword density, keyword prominence, Keyword Proximity and many other things. I’m not against these things, but these things shouldn’t be in extensive amount. If you are repeating one word again and again to just fill keyword density, then it can hurt your blog or website readers. So always try to keep it simple as you can and doing go for keyword density or other things, you can rank you blog post without doing these things because Google not ranking websites according to keyword density.
Images can play very important role in your SEO. Well placed image can describe your thousands of words. In simple words, if you have an article related to marketing, and you have image of marketing circle, then it will leave positive impact on your reader. Images can give you extra SEO benefit as well, you can place your targeted keyword as an Alt tag to improve level of your SEO. If you are using WordPress, then you can give title, description to image.
Here Description means meta description of your blog post. Meta descriptions are HTML attributes that provide concise explanations of the contents of website or blog. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page. Your Meta description shouldn’t more than 155 characters, and you can place your main keyword in meta description but it should be in a natural way. If it is not possible to place main keyword in meta description, then no need to do keyword stuffing.
You post URL should be SEO-friendly. You can place your main keyword in URL to get extra benefit in search engine but remember site URL shouldn’t confusing or un-natural. Always try to avoid dynamic and relative URLs, here is best examples for you:
or “ugly” like this one:
It totally depends which platform you are using, If you are using WordPress, then you can optimize your website URL easily, but if you are using platform like Blogger, then optimize but for that, you need to do setting.
So these are 6 best blog post SEO tips and you can say 6 on page SEO tips. I hope if you follow these techniques, you can rank your post top in ranking. One thing you should remember that, SEO is not difficult, but people are doing it a difficult way and trying to explain it like a horrible shape. Keep things simple and clean, you will see best result.
I hope this article is useful for those, who are still struggling to rank Blog Posts. Please must share your feedback regarding this article and don’t forget to share with others.